Digital Marketing Blog

AI

The Human Touch in the Age of AI, Our Copywriter’s Thoughts

Our copywriter's honest take on AI. Read about the challenges, opportunities, and ethical dilemmas in her tell-all AI tale.

Kate Dulhunty Copywriter

Jul 26th, 2024 8 min read

How To

A Guide to Saving GAU Data Before July 2024

All about how you can export your GAU data before the July deletion. We can help you embrace the future of website analytics confidently.

Kate Dulhunty Copywriter

Amy Cheng Head of UXC

Apr 5th, 2024 13 min read

Agency News

Insights from the Sydney SEO Conference 2024

We share our key takeaways and insights from the Sydney SEO Conference 2024 on automation, local SEO, content ideation, and more.

Kate Dulhunty Copywriter

Matthew Forzan Co-Founder & Managing Director

Mar 15th, 2024 13 min read

How To

Thrive with GA4: Conquering its Limitations for Optimal Analytics

Amy Cheng Head of UXC

Jun 27th, 2023 13 min read

Agency News

Yoghurt Digital’s Excellence in Data-Driven Marketing: Four Categories at the Global Search Awards

Increasingly, brands are realising that good content is essential to any digital marketing strategy. Learn how to develop a content marketing strategy now.

Matthew Forzan Co-Founder & Managing Director

Jun 26th, 2023 10 min read

Agency News SEO

The Future of Google Search: A Paradigm Shift in User Behaviour

Yoghurt Digital

Jun 21st, 2023 13 min read

CRO

Winning the Conversion Rate War: How Small Changes are Defeating Big Overhauls in 2023

Yoghurt Digital

Jun 2nd, 2023 6 min read

UX

The Hidden Google Tag Manager Feature You’re Not Using But Should Be: Data Layer Variables

Yoghurt Digital

May 29th, 2023 10 min read

Google Updates

Why Manual GA4 Migration is Safer than Google’s Automatic Service

Amy Cheng Head of UXC

Apr 21st, 2023 11 min read

SEO

AI for SEO: AI-Generated Content That Meets Google’s Guidelines

Yoghurt Digital

Apr 13th, 2023 6 min read