Amy Cheng

Amy Cheng is the UXC Team Lead at Yoghurt Digital. With over 15 years of digital experience, Amy began her career as a freelance graphic designer before discovering her passion for experimentation and proving things with data, not opinions, well before she became a Yogi. In her career, she's used her expertise to run various user research and experimentation programs with clients big and small and even dabbled in the world of counselling and psychology, making her a skilled communicator. When she's not in the office, you'll find Amy enjoying watercolour illustrations in her spare time.